Trained Marketing Nerd, often found at campsites

Turning Europe’s dopest travel scale up into a household brand

That’s my mission at Goboony and Yescapa. With close to 30k campervans from both private owners and businesses across all of Europe, we’ve already sent over 1.7 million people on a road trip they’ll never forget.

It’s an absolute joy to be leading the marketing department. There’s close to 20 of us across different corners of the world, all working remotely too.

Recently we’ve been working mostly on maturing our media mix, doubling down on brandbuilding, bringing creative and performance teams closer together, and finding our stride as a recently merged company and department.